Wednesday 19 February 2014

"Takamatsu Sports"

Read the "Takamatsu Sports" minicase at the end of the Chapter 12. Using the tools in Chapter 12, evaluate and rank each salesperson's performance based on profitability.


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Johnston, M., & Marshall, G. (2013). Sales force management. (11th ed.). New York: Routledge.

 

ISBN-13: 978-0-415-53462-8

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