Thursday 31 March 2016

Case-Study-FiatMio-

Case-Study-FiatMio-

Order Description
The Report consists of a maximum 2000-word report. For the case study “Fiat Mio: The Project
That Embraced Open Innovation, Crowdsourcing and Creative Commons in the Automotive Industry”
(WILL BE UPLOADED FOR YOU)

You have to answer the following questions:

1. What did both Fiat and the participants gain from the open innovation experience? Draw up a list
of benefits for each.

2. If the Fiat Mio was merely a prototype that would never be produced or marketed, what was the
real innovation?

NOTE: write each question on the report paper and answer them

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